Cabefruit Targets Retailers’ Early Demand with Fresh Chiapas Harvest and Year Round Supply
The first Mexican mangos of the season are now hitting the market, offering a timely option for retailers and consumers even as the Peruvian mango season has about four weeks remaining.
Cabefruit, operated by the Cabello Family, has been cultivating mangos for more than five decades and prides itself on consistently being among the earliest to supply Mexican grown fruit each year.
This season’s initial offerings come from orchards in Chiapas, featuring the Ataulfo variety, and will be followed by round mangos by mid February.
Through dedicated efforts in cultivation and harvesting techniques, the company aims to bridge the transition between Peru’s concluding season and the official start of Mexico’s prime mango window, which typically lasts from mid January until August.
The company, the family’s long history of mango production has led to a specialized approach that continues to refine each step in the process.
“Traditionally, we are the first ones to offer mangos from Mexico. By striving to optimize both timing and quantity, the Cabello Family has developed a system that capitalizes on favorable conditions to ship mangos at the earliest opportunity. Over the years, we’ve learned the most effective ways to optimize our growing and harvesting techniques, allowing us to start the season earlier and increase our yields. It’s a combination of tradition, innovation, and dedication that makes us the first.”
Rebecca Garcia, Sales Director at Cabefruit
The advantage that Cabefruit enjoys this year also stems from the cooperative weather pattern observed in Chiapas.
“We’ve been very pleased with the growing conditions as the weather has been favorable, with consistent temperatures and adequate rainfall,” Garcia commented.
She further elaborated on the benefits of these conditions, stating, “As a result, the mangos have developed beautifully. These ideal conditions set us up for a high quality crop this season.”
Such conditions have ensured healthy fruit that meets consumer expectations for taste and appearance, a crucial factor in building demand at the start of the season.
“It’s rewarding to have eager customers who are excited for that first taste of the season. We are now working with our customers on setting up mango programs for the season,” Garcia noted.
In order to satisfy this expanding interest, Cabefruit anticipates a significant increase in mango volume throughout the season.
Growing practices are carefully managed from soil preparation to the timing of harvest, an approach that aims to balance the surge in requests with consistent quality and supply.
The focus on attention to detail extends beyond the present season, as Cabefruit continuously seeks ways to scale production effectively while maintaining strong relationships with buyers.
Because the company operates in Ecuador and Peru as well, it can supply mangos across different harvest windows.
This strategy ensures that Cabefruit’s partners have a steady stream of products to keep shelves stocked in every season.
By diversifying sourcing regions, the grower can adjust to fluctuations in weather, supply, and market demand, minimizing interruptions and maximizing consistency.
Mango enthusiasts, distributors, and retailers alike can expect the fruit from Cabefruit’s Mexican harvest to maintain the hallmark sweetness and texture that have become synonymous with the brand’s reputation.
As the Peruvian season winds down over the next few weeks, these early shipments out of Mexico will help fill the potential gap in supply, contributing to a smoother transition and continuous availability.
From the Cabello Family’s legacy of cultivation to the current emphasis on meeting evolving market demands, each step in the process is designed to ensure that consumers can enjoy fresh mangos, often without interruption, throughout the year.
With information from Fresh Plaza.