Avocado Oil Dressings Offer a Health-Conscious Twist on Convenient Salad Kits

Earthbound Farm, a Salinas, California-based organic produce company, recently launched three new salad kits that feature dressings made with 100% organic avocado oil, aiming to meet growing consumer demand for healthier non-seed oil options.

The kits, introduced at the end of March 2025, combine crisp greens, vibrant vegetables, and indulgent toppings into convenient, ready-to-serve meals designed for busy families and individuals seeking both nutritional benefits and satisfying flavors.

Earthbound Farm’s new offerings are an answer to shifting preferences among shoppers who increasingly prioritize health-conscious choices.

The company highlights avocado oil’s rise in popularity, referencing a Healthline article that points to the oil’s antioxidants and nutrients that can help reduce cholesterol levels, enhance nutrient absorption, support heart health, and promote eye health.

These qualities have spurred an uptick in the use of avocado oil across numerous consumer products, including dressings, snacks, and meal kits.

Additional insights come from an IFIC Spotlight Survey on Seed Oils, which found that 67% of consumers surveyed placed avocado oil among their top three healthiest oil options.

Nearly 40% of respondents even ranked it the healthiest overall.

The survey results mirror a broader industry movement toward natural, minimally processed ingredients, making avocado oil a strong contender for brands seeking to align with better-for-you trends.

Earthbound Farm sees its new salad kits as a direct response to these preferences, incorporating this highly regarded oil into flavorful recipes that blend convenience with nutrition.

“Our new salad kits embody our dedication to delivering fresh, flavorful, health-forward choices that align with the evolving preferences of modern consumers. By pairing the freshest greens, clean-ingredients, and indulgent flavors with the nutritional benefits of avocado oil, we’re providing organic meal options that balance great taste, convenience and nutrition.”

Jenny Panziera, Director of Product for Organic Salads and Earthbound Farm

Each of the three new kits highlights a distinct flavor profile while showcasing the versatility of avocado oil-based dressings.

The Balsamic Crunch Salad Kit offers a Mediterranean-inspired blend of romaine, frisée, broccoli, cauliflower, red cabbage, and carrots, complemented by feta cheese, seasoned flatbread strips, and a golden balsamic dressing made with 100% organic avocado oil.

The Lemon Arugula Salad Kit pairs baby arugula and tender leafy greens with crunchy diced almonds, shredded Parmesan cheese, and a lemon herb vinaigrette.

Finally, the Earthbound Caesar Salad Kit includes romaine lettuce, garlic Romano croutons, shredded Parmesan, and a creamy Caesar dressing again crafted with avocado oil instead of traditional seed oils.

The three new organic salad kits from Earthbound Farm, each featuring dressing made with 100% organic avocado oil | Image: Courtesy of Earthbound Farm

Earthbound Farm emphasizes that these kits were designed to meet the needs of on-the-go consumers who value both taste and nutrition.

The company notes that using organic avocado oil in dressings supports a cleaner ingredient list compared to products that rely on seed oils such as canola or soybean.

By combining indulgent elements, like cheese and crunchy toppers, with vitamin-packed produce, Earthbound Farm intends to provide a one-stop solution for those who do not want to compromise flavor for health benefits.

The result, they say, is a fresh, modern twist on classic salads that can be quickly prepared at home or taken to work.

Beyond the advantages related to flavor and convenience, avocado oil offers a nutritional boost that aligns with Earthbound Farm’s broader commitment to organic and wholesome living.

By introducing these salad kits, the brand is hoping to set itself apart in a market crowded with quick-fix meal solutions that often rely on cheaper, more processed oils.

The approach underscores a larger effort within the food industry to innovate in ways that satisfy consumer demands for transparent sourcing, responsible production, and better-for-you ingredients.

Although the company’s mainstay has long been packaged greens, these salad kits mark a strategic expansion of Earthbound Farm’s portfolio.

The inclusion of high-quality dressings, vibrant toppings, and fresh components aims to create an all-in-one product that appeals to health-focused consumers looking for both convenience and culinary enjoyment.

The hope is that introducing avocado oil into mainstream salad options will encourage more people to explore the benefits of this naturally nutrient-rich ingredient.