Healthy, on-the-go snacking meets nationwide convenience in select Whole Foods Market stores

Crispy Green®, the maker of Crispy Fruit™, has announced a nationwide expansion that brings its popular freeze-dried fruit snacks to select Whole Foods Market stores across the United States.

This move, effective as of February 13, 2025, in Fairfield, N.J., marks a major milestone for the company as it shifts from a regionally available product to a national offering.

The families from coast to coast can now enjoy the delightful flavors of Crispy Strawberry and Crispy Mango, presented in convenient 4-PACKS that promise a healthy and portable snacking solution.

At the heart of this development is Crispy Fruit’s commitment to providing a snack that not only satisfies cravings but also supports a nutritious lifestyle.

Crafted solely from real fruit with no added sugars or preservatives, Crispy Fruit retains the natural taste and benefits of fresh produce.

This emphasis on purity and quality addresses the growing demand among consumers for snacks that are both delicious and healthful, especially in an era when busy schedules often dictate the need for quick yet wholesome meal options.

The new 4-PACK format, which includes four individually sealed snack-sized bags, has been designed with on-the-go families in mind, ensuring that a nutritious treat is always within reach whether at home, at school, or during a workout.

“We are thrilled that after many years of being available only in select regions, our Crispy Fruit is now accessible nationwide at select Whole Foods Market stores. This expansion allows us to reach more families looking for delicious, healthy, and convenient snacks that support their active lifestyles. It also demonstrates that Crispy Fruit is gaining popularity among Whole Foods Market store’s consumers.”

Angela Liu, founder and CEO of Crispy Green Inc

This direct statement from the company’s leadership underscores not only the strategic significance of the partnership with Whole Foods Market but also the confidence that Crispy Green® has in its product’s ability to resonate with a broader audience.

The decision to launch Crispy Fruit 4-PACKS in select Whole Foods Market locations is expected to elevate the brand’s presence among health-conscious shoppers.

By positioning its product in one of the nation’s premier grocery chains, Crispy Green® is making a strong statement about the value of its offering in a competitive marketplace.

The carefully considered packaging enhances the appeal of Crispy Fruit, making it easy to include in lunchboxes, gym bags, or backpacks, thereby addressing the practical needs of families and individuals with active lifestyles.

This strategic move comes at a time when consumers are increasingly seeking snack options that do not compromise on nutrition while still delivering on taste and convenience.

Beyond its impressive national rollout, Crispy Fruit represents a broader shift in consumer behavior toward mindful eating and the prioritization of wellness.

The product’s natural composition and guilt-free indulgence have resonated with those who are wary of the excessive sugars and preservatives commonly found in many snack options.

As the snack market continues to evolve, Crispy Fruit’s approach of combining real fruit with a modern, convenient packaging format is poised to set a new standard for healthy snacking.

The nationwide availability in select Whole Foods Market stores not only expands Crispy Green®’s customer base but also reinforces the company’s dedication to meeting the evolving demands of today’s health-conscious consumer.

This national expansion signals a promising future for Crispy Green® as it continues to innovate within the snack industry.

The company’s focus on delivering high-quality, natural products aligns with a growing trend among consumers who are eager to find alternatives that support an active and balanced lifestyle.

With the introduction of the Crispy Fruit 4-PACKS, families across the United States now have an accessible option for a snack that is as wholesome as it is tasty.

The move is expected to further solidify the brand’s position as a leader in the healthy snack market, while also paving the way for future product innovations that cater to the needs of a dynamic, health-oriented audience.