Side Delights® Amazables! Debuts Quick-Fix Loaded Potato Revolution

Side Delights® Amazables! Debuts Quick-Fix Loaded Potato Revolution

Microwavable, Sustainably Packaged Potatoes Provide Flavorful, Fuss-Free Meal Solutions

On April 2, 2025, Fresh Solutions Network® (FSN) unveiled a quick and convenient alternative for potato enthusiasts by introducing Side Delights® Amazables!®, a product designed to capitalize on the surging popularity of loaded baked potatoes.

Responding to consumers’ desire for flavorful yet fast meal solutions, the company has focused on reducing traditional cooking times and providing versatile options that fit into busy lifestyles.

The popularity of loaded potatoes has soared recently, driven by high-profile features such as “The 30-Minute Loaded Potatoes You’re Going to Want Every Week” in Woman’s Day, as well as creative recipes spotlighted in The Pioneer Woman and on TikTok.

By bringing preparation down to only six minutes in the microwave, Side Delights® aims to help consumers enjoy the indulgence of a fully loaded baked potato without waiting for the typical 30 to 45-minute oven-baked process.

The new offering revolves around premium US No. 1 grade Russet potatoes paired with custom sauces, effectively bundling taste and convenience into a single product.

This single-serving size solution comes equipped with a Loaded Baked Potato sauce created by Litehouse®, featuring classic ingredients that replicate the familiar taste of a restaurant-style loaded spud.

“Loaded potatoes are in the spotlight for their bold flavor, satiety, and mealtime flexibility. With Amazables!, you can satisfy your loaded baked potato craving without waiting to heat the oven or the typical 30 to 45-minute bake time. Amazables! are great tasting crispy-skin potatoes with a custom-created Loaded Potato sauce boasting all the traditional loaded baked potato toppings like creamy sour cream, cheddar cheese, chives, and, of course, bacon! Amazables! single-serving sizes are perfect for portion control and waste minimization.”

Kathleen Triou, President and CEO of Fresh Solutions Network

These potatoes are also gluten-free and do not require refrigeration, although they can be stored cold if preferred.

The brand intentionally addressed the concern of wasted produce by offering conveniently portioned packages, ensuring individuals can easily prepare a single potato at a time.

Each Amazables!® package includes a #1 recyclable Krisp Film pouch that acts as both a cooking vessel and a protective wrap.

When placed in the microwave, the Krisp Film technology produces an oven-crisp exterior and a fluffy interior, helping replicate the texture that many consumers expect from a traditionally baked potato.

FSN also offers Amazables!® with a custom Litehouse Buffalo Ranch sauce, bringing creamy Ranch dressing together with a spicy Buffalo twist, complemented by subtle hints of celery and cilantro.

The option to choose between the Loaded Baked Potato sauce and the Buffalo Ranch sauce broadens the appeal of the product, catering to a range of flavor preferences while maintaining the quick-cook format.

Beyond flavor, Side Delights® emphasizes practicality in multiple aspects.

By cutting out extended cooking times, it addresses a common barrier to preparing fresh, wholesome meals at home.

The microwavable pouch solution reduces cleanup and can easily be adapted to either a snack or a main course, depending on whether consumers add additional proteins or vegetables.

The single-serve portion size helps individuals monitor their intake more precisely, which can be particularly useful for those looking to manage calorie consumption or avoid common mealtime leftovers.

This model benefits retailers as well, since shelf-stable packaging streamlines inventory control and extends product life without compromising taste or texture.

Environmental considerations also play a significant role in the product’s design.

Amazables!® uses potatoes grown and packed in the United States, supporting domestic agriculture and underscoring the importance of sustainably sourced ingredients.

The recyclable pouch contributes to FSN’s goal of responsible packaging, acknowledging consumer demand for eco-friendly solutions that do not sacrifice convenience.

Since the product does not strictly require refrigeration, retailers can place it in a variety of locations, potentially reducing energy usage over time.

Meanwhile, consumers who wish to keep the potatoes chilled are free to do so, allowing for a more customized storage approach based on individual household needs.

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